Artificial Intelligence (AI) is now impacting various aspects of our life and business, including my work as a Search Engine Optimization (SEO) specialist. AI becomes more refined by the minute and it is allowing us to more efficiently analyze data, anticipate trends and customize content to meet users’ needs.
In marketing, it is crucial to recognize the importance of SEO (Search Engine Optimization). Serving as a foundation for presence, SEO guarantees that websites are easily found and achieve rankings on search engine result pages (SERPs). Despite its role, web design often receives attention among the myriad of SEO strategies.